Grayton Beer Company and The 30A Company recently announced that they have signed a 10-year agreement to replace the original licensing agreement, according to a press release from the Santa Rosa Beach-based brewery.
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The partnership has produced the popular 30A Beach Blonde Ale which is distributed along the Florida Panhandle and in five states in the Southeastern United States.
“We are very excited about our continued partnership,” said Jamey Price, founder of Grayton Beer Company. “Moving forward, we have a fantastic innovation plan in place which includes launching additional 30A beer styles.”
The new deal provides for co-branded events and marketing programs, as well as a full line of 30A beer related merchandise and apparel to be sold online at 30Agear.com, 30A stores, Grayton Beer’s Taproom and GraytonBeer.com.
“Grayton will continue to make exceptional craft beer, while we focus our efforts on digital marketing and promoting a full line of 30A beer-related apparel and products,” said The 30A Company’s Mike Ragsdale. “We’re extremely excited about our new 10-year partnership. This is just the beginning.”